Waverles
Waverles is a bridal-focused loungewear brand built on one mission: to help women waver less when getting dressed—especially during one of the most exciting (and stressful) seasons of life. Specializing in versatile, high-quality matching sets and statement pieces for brides and their bridal parties, Waverles creates pieces that go far beyond the morning-of.
When Waverles came to us, their content felt a little scattered and didn’t fully reflect the cool, elevated experience they deliver. The brand had a strong product, a loyal customer base, and a distinct vision—but needed support turning that into a cohesive digital presence that converts.
profile visits
+200%
external link taps
+5.3%
engagement
Significant increase due to interactive Reels and a shift in content focus.
how we did it
In just a few months, we’ve redefined the brand’s look and tone across platforms, creating consistent visuals, introducing trend-forward content, and developing UGC-style Reels that highlight real-life moments. By leaning into community, comfort, and aesthetic storytelling, we’ve helped shape a social presence that feels as effortless and wearable as the sets themselves.